Helped transform a 40-person regional digital agency into a nationally recognized creative consultancy by scaling multidisciplinary teams, introducing new capabilities, developing leadership, and creating a culture that enabled creativity, collaboration, and sustainable growth.

Helped transform The Hartford's brand into a scalable enterprise system by creating reusable standards, governance, and implementation guidelines that unified communications across business lines, internal teams, and agency partners.

Unified a globally distributed Design Systems organization by establishing shared governance, scalable operating models, and cross-functional collaboration across Design, Engineering, Product Management, Accessibility, UX Writing, Research, and Agile—turning Fusion into a more connected, consumer-focused organization.

Redesigned the Highcharts authoring experience while pioneering an AI-enabled design-to-code workflow using ChatGPT, Claude Code, and MCP integrations. Delivered two interactive enterprise prototypes in just 2.5 months, generating 70%+ reusable production-quality code.

Directed the UX and creative vision for Cadillac's digital relaunch, balancing immersive brand storytelling with enterprise-scale commerce and creating reusable design standards that supported the entire digital ecosystem.